Your Premier On-Trade Wine Partner in Lincolnshire.
Unrivalled Service. Outstanding Value. Experience Nearly Three Decades of Expert Wine Wholesale.
Your Journey into Exceptional Wine Begins Here.
At Vinovo Wines, we believe that the right bottle elevates every on-trade experience. As a proud family-run independent wine wholesaler based in Lincolnshire, we’ve dedicated nearly three decades to curating a world-class selection of high-value, high-quality wines specifically for pubs, restaurants, hotels, and other hospitality venues. From our base in Scampton, North Lincoln, we blend traditional expertise with a responsive approach, ensuring your business receives not just exceptional wines, but also a bespoke and flexible service tailored precisely to your operational needs.


Curated Wine Selection
High-Value, High-Quality Range
As an independent local wine merchant and wholesaler, we meticulously source a diverse range of high-quality and high-value wines at competitive prices, ensuring an unparalleled selection that caters to your clientele’s preferences and your operational needs.


Bespoke Service
Tailored Wine Solutions
Your establishment’s requirements are unique, and so is our approach. We pride ourselves on offering a truly bespoke and flexible service, adapting to your specific needs, whether you’re a bustling pub, a fine-dining restaurant, or a hotel group. We listen, advise, and deliver personalised wine solutions that perfectly align with your vision, operational demands, and profitability goals


Professional Staff Training
Elevating Your Team's Wine Knowledge
Enhance your establishment’s reputation and boost wine sales with our professional wine training programs. We provide engaging and comprehensive staff training sessions designed to elevate your team’s wine knowledge, service skills, and confidence. Equip your staff with the expertise to confidently recommend and serve wines, enriching your customers’ experience and boosting your business’s bottom line.


Engaging Wine Tasting Events
Discovering New Flavours
Create a memorable and educational experience for your customers with our engaging and exclusive wine tasting events. Guided by our expert, Ian, these sessions invite guests to explore diverse varietals, regions, and vintages in a relaxed and enjoyable atmosphere. They also provide valuable insights for refining your wine list, helping you discover exciting new additions that perfectly suit your menu and clientele.


Custom Wine Menu & List Creation
Optimising Your Wine Offering
For pubs, restaurants, hotels, and other hospitality venues, a well-crafted wine list is key to success. Our experts will collaborate with you to create bespoke wine menus and lists, strategically designed to complement your cuisine, cater to your clientele, and maximize profitability. Let us help you curate an impressive and effective wine offering that stands out.


IWBC Membership Advantage
Assurance of Quality & Access
As a proud member of the Independent Wine Mine Consortium (IWBC), Vinovo Wines stands among a network of trusted and leading independent wine merchants. This prestigious affiliation underscores our commitment to excellence, granting us access to a superior range of wines, collective purchasing power, and shared industry insights, all of which directly benefit our on-trade clients by ensuring top-tier quality and competitive sourcing.

Authentic experiences
Our Reputation in Their Words
Over the years, we’ve built lasting partnerships with pubs, restaurants, hotels, and other hospitality venues who trust us to deliver more than just exceptional wines. Here’s what our valued clients have to say about working with Vinovo Wines — from the quality of our range to the personal, tailored service that sets us apart.
Karen Lingard2025-08-04Trustindex verifies that the original source of the review is Google. We have known Ian for a few years now and very happy with his knowledge, products and overall service he provides. If we ever need anything sourcing he is the man! Always on the end of the phone to help out Kevin Sprague2025-08-04Trustindex verifies that the original source of the review is Google. Ian is both professional and very informative on all things wine. He balances both quality and price point proficiently presenting a wide range of options to any venue. I Highly recommend Vinovo Wines Tim Handley2025-08-04Trustindex verifies that the original source of the review is Google. Vinono always delivers and has delivered at a moments notice when we need him. jason johnson2025-08-04Trustindex verifies that the original source of the review is Google. We at the Waggon and Horses in Branston have been using Vinovo wines since Ian the owner decided to set the business up . Our customers have become accustom to the selection we offer and sales are at an all time high . As a business owners I could recommend Ian enough , he makes it easy to order , fast delivery and his wine tasting nights are very very popular . All in all it’s a 5 star service .
Unlock a World of Quality Wine.
With nearly three decades of passion and expertise, Vinovo Wines is your trusted partner for high-value, high-quality wines in Lincolnshire. Don’t settle for less – discover how we can enhance your offering or personal collection.